Shell and Moussa aim to help readers get attention and sell their ideas through strategic relationship-based persuasion, or "woo"-or "winning others over. " The authors consider wooing to be one of the most important skills in a manager's repertoire; while the concept may seem simple, mastering it is an art.
- Limba : Engleza
- Data Publicarii : 15 Aug 2008
- Format : Paperback
- Numar pagini : 312
- ISBN : 9781906465223