Provides the management system for companies to invest in the long term - in customers, in employees, in product development, and in systems - rather than managing the bottom line to pump up short-term earnings. This title attempts to change the way you measure and manage your business.
- Limba : Engleza
- Data Publicarii : 01 Sep 1996
- Format : Hardback
- Numar pagini : 336
- ISBN : 9780875846514