Branding New York

Miriam Greenberg

Traces the rise of New York City as a brand and the resultant transformation of urban politics and public life. This title shows that the branding of New York was not simply a marketing tool; rather it was a political strategy.
  • Limba : Engleza
  • Data Publicarii : 10 Apr 2008
  • Format : Paperback
  • Numar pagini : 342
  • ISBN : 9780415954426
Rating:
221.99 Lei
Disponibilitate : La comanda

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