David Kiley - author of Getting the Bugs Out - goes inside BMW to find out how the fabled German automaker does what it does so well. He reveals the business philosophy and practices that make BMW more than just another carmaker, and the unsurpassed quality that makes their cars more than just ACA"automobiles.
- Limba : Engleza
- Data Publicarii : 20 Apr 2004
- Format : Hardback
- Numar pagini : 320
- ISBN : 9780471269205