This work brings together 13 world-class international screenwriters from widely varied cultural and artistic backgrounds, and brings alive the relationship between the words of a script and the final film we see on the screen.
Exploring how retailers use graphics to build and maintain a brand profile, support customer services and integrate with the whole store experience, this title provides examples of different types of retail graphics and case studies to show how they are used in diverse and creative ways.
Graphic designers are constantly creating images by almost any technique available, whether technological or craft based, for illustrative purposes. This book takes stock of the many forms in which illustration appears, questions the reassessment of the practice, and presents the work of various practitioners across the globe.
Provides access to the design and creation process behind cinema's fantastic creatures and characters. This work offers behind-the-scenes exploration of how iconic film creatures and fantastic characters are designed and created, from concept art and pencil sketch to digital sculpting and rendering.
In the first title, Landscape Photography, renowned landscape photographer Mark Lucock offers the keen amateur an insight into the daily life and decision-making of the working landscape photographer, sharing professional insights and trade secrets of producing successful commercial and fine art photography.
A guide to black and white photography, both film and digital. It covers a range of cameras and lenses, accessories and other equipment, lighting, subjects, special effects, and historical context.
With global brands using illustration in their campaign designs, creatives who can incorporate original illustration in their work have the potential for great commercial success. This title tracks how illustration as personal work can evolve into a fully-fledged commercial concern.
Exploring experimental layout in graphic design, this work highlights the process used to create the work and contains formal analysis of the effects of composition. Types of approach and technique are reviewed, and layout in magazines, books and newspapers are discussed.
Provides the designer with a myriad of material possibilities. This book covers a range of areas, exploring the application of materials in architecture, interior design, product design, furniture design, fashion and applied arts, combined with technical information. It also introduces the properties of wood, metal, glass, ceramics, and plastic.
Color Management is a unique, one-stop resource for designers and graphic artists in every field of visual communication; in print, interactive, environmental, or web-based design. The book explains all the technical issues that are relevant to communicating with colour, in two-dimensional and three-dimensional environments.
Providing the means to understand the hows and whys of picture-making, this work teaches the reader what they need to know to paint their own images well and with confidence. It aims to provide the reader with a grasp of the fundamentals of drawing and painting as well as a good introduction to materials.
Focuses on the materials and finishing techniques needed to create the desired effect. This work features an illustrated glossary of materials and processes.
Offers a study of the various areas of cartography from nautical charts to subway systems, from websites to calendars. This guide reveals the visual language of location, direction, spatial and structural relationships which are central to the information design discipline. It is intended for professional information designers and design students.