Entrepreneurship and Small Business Management in the Hospitality Industry

Darren Lee-Ross , Conrad Lashley

Small businesses are the backbone of the tourism and hospitality industry. This book takes an intuitive step-by-step progression through various stages of the entrepreneurial process: context, theoretical perspectives and definitions; concept to reality; the business plan; and growth and the future.
  • Limba : Engleza
  • Data Publicarii : 20 Nov 2008
  • Format : Paperback
  • Numar pagini : 306
  • ISBN : 9780750684484
Rating:
242.99 Lei
Disponibilitate : La comanda

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