Risk Issues and Crisis Management in Public Relations

Michael Regester , Judy Larkin

The reputation of an organisation influences who we buy from, work for, supply to and invest in. This title aims to define reputation, explores how to value it and provides guidelines for effective reputation management.
  • Limba : Engleza
  • Data Publicarii : 03 Jun 2008
  • Editie : 4 Rev ed
  • Format : Paperback
  • Numar pagini : 264
  • ISBN : 9780749451073
Rating:
127.99 Lei
Disponibilitate : La comanda

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