This is the first book dealing comprehensively with innovation from a strategic point of view. It presents a well-balanced combination of recent theory, articles by prominent scholars, and case studies, designed to substantiate a new strategic mindset and innovative tools.
- Limba : Engleza
- Data Publicarii : 06 Jan 2006
- Format : Hardback
- Numar pagini : 441
- ISBN : 9783895782633