The hosting of sports events - whether large international events, or smaller niche interest events - has huge and long-lasting impacts on the local environment, economy and industry. This title provides students and event managers with an insight into the strategic management of sports events of various scales and nature.
- Limba : Engleza
- Data Publicarii : 24 Mar 2009
- Editie : Olympic ed of 2nd revised ed
- Format : Paperback
- Numar pagini : 376
- ISBN : 9781856175234