For decades, the only way to spread the word about new products and services was to buy expensive advertising or beg the media to write positive stories. But the Internet has changed everything. Now, marketers don't have to rely on traditional and costly media campaigns to get their messages across. Instead, a World Wide Rave is enough.
- Limba : Engleza
- Data Publicarii : 27 Mar 2009
- Format : Hardback
- Numar pagini : 208
- ISBN : 9780470395004