Children as Consumers

Barrie Gunter , Adrian Furnham

The children's and teenagers' market has grown dramatically and become more significant in the last few years. This book looks at the stages of consumer development, the things young people buy and their response to the advertising they see.
  • Limba : Engleza
  • Data Publicarii : 26 Mar 1998
  • Format : Paperback
  • Numar pagini : 224
  • ISBN : 9780415185356
158.99 Lei
Livrare in 4-6 saptamani

Acest produs este disponibil in stocul furnizorilor si poate fi livrat in 4-6 saptamani