Business Professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. Adams outlines a simple and effective market validation and testing strategy that is proven, giving entrepreneurs and managers the ability to dramatically improve the prospect of product success.
- Limba : Engleza
- Data Publicarii : 23 Mar 2010
- Format : Hardback
- Numar pagini : 256
- ISBN : 9780470563632