Multinationals as Flagship Firms

Alan M. Rugman , Joseph R. D'Cruz

This book develops a conceptual framework for understanding the network of relationships that exists around the hub of large multinational firms. The authors bring together perspectives from international business and the organizational analysis of networks to explain their model which is supported by case evidence from several sectors-telecoms, autos, chemicals, retailing, and financial services.
  • Limba : Engleza
  • Data Publicarii : 18 May 2000
  • Format : Hardback
  • Numar pagini : 232
  • ISBN : 9780198295624
268.99 Lei
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