Online Marketing

Gay Richard , Charlesworth Alan , Esen Rita

Suitable for undergraduate and postgraduate marketing and business students undertaking web-related modules, this title offers a user-friendly introduction to internet marketing. The text provides an excellent and stimulating balance between theory and practice and recognises the advantages and drawbacks of doing business online.
  • Limba : Engleza
  • Data Publicarii : 15 Mar 2007
  • Format : Paperback
  • Numar pagini : 560
  • ISBN : 9780199265855
277.99 Lei
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