A methodology book primarily addressed to master level students in business administration, but also to doctoral students who look for an introduction to qualitative methods. It presents ethnographic methodological tradition, as well as explains main methods used by ethnographers of organisations, namely: observation, interview, and text analysis.
- Limba : Engleza
- Data Publicarii : 08 Feb 2001
- Format : Paperback
- Numar pagini : 263
- ISBN : 9789144000206