Small Giants

It's widely accepted in business that great companies grow their revenues and profits year after year - but bigger is not necessarily better. This book looks at a range of 14 private companies, from a brewery to a record label, that chose a different path to success. It helps an entrepreneur consider new directions to make their company great.

Este larg acceptat in afaceri ca marile companii isi cresc veniturile si profiturile an de an - dar mai mare nu inseamna neaparat mai bine. Aceasta carte analizeaza o serie de 14 companii private, de la o berarie la o casa de discuri, care au ales o alta cale catre succes.